Chicken producer Perdue Farms Inc. used to hire a big health insurer to bargain with doctors. Gradually, over a decade it cut out the middleman, dealing directly with doctors and hospitals just as Wal-Mart Stores Inc. often buys directly from manufacturers instead of using wholesalers. That has helped Perdue keep its health costs below the national average.
WSJ nails it again – really good story about what I think is the next real trend in healthcare. Employers demanding value for their money. Buying health instead of just insuring their employees. Registration required – email me if you would like a soft copy.