Hitting the Mark – personalized benefits communication

Human Resource Executive Online – Story

Forget being subtle. When communicating about benefits to young workers, a population whose short attention spans are often scattered in a million directions, you need to be creative, aggressive and sometimes potentially downright offensive.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: